Privacy Policy

Introduction

At LDS Digital, we are committed to protecting your privacy and ensuring that your personal data is handled securely and responsibly. This Privacy Policy outlines how we collect, use, and protect your personal information in compliance with the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), and other applicable national guidelines.

1. Data Controller

LDS Digital is the data controller responsible for your personal data. Our contact details are:

LDS Digital
London, Shelton Street, Covent Garden, WC2H9JQ

44 (0) 7594811300
[email protected]

2. Information We Collect

We may collect and process the following personal data:

a. Information you provide to us:

When you contact us via our website, email, phone, or social media.
When you use our services or request information about our services.
When you subscribe to our newsletters or other communications.

b. Information we collect automatically:

Technical information such as IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform.
Information about your visit, including the full URL, clickstream to, through and from our site, products you viewed or searched for, page response times, download errors, length of visits to certain pages, and page interaction information.

c. Information we receive from third parties:

Information from business partners and service providers who assist us in providing our services.

3. How We Use Your Information

We use your personal data for the following purposes:

To provide and improve our services to you.
To respond to your inquiries and provide customer support.
To send you marketing communications, newsletters, and other information that may be of interest to you.
To administer our website and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
To comply with legal obligations and protect our legal rights.

4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

Consent: Where you have given us explicit consent to process your personal data.
Contract: Where processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
Legal obligation: Where we need to comply with a legal obligation.
Legitimate interests: Where processing is necessary for our legitimate interests or the legitimate interests of a third party, provided that such interests are not overridden by your rights and interests.

5. Sharing Your Information

We may share your personal data with:

Service providers: Who assist us in providing our services, such as hosting providers, email delivery services, and marketing platforms.
Business partners: With whom we collaborate to offer you our services.
Legal and regulatory authorities: When required by law or to protect our legal rights.
Other third parties: When you have provided your consent or when necessary for the performance of a contract with you.

6. International Transfers

Your personal data may be transferred to and processed in countries outside the UK and the European Economic Area (EEA). When we transfer your personal data outside these areas, we ensure that it is protected by appropriate safeguards, such as standard contractual clauses approved by the European Commission or the UK Information Commissioner’s Office.

7. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including any legal, accounting, or reporting requirements. When your personal data is no longer required, we will securely delete or anonymize it.

8. Your Rights

You have the following rights regarding your personal data:

Access: You have the right to request access to your personal data and obtain a copy of it.
Rectification: You have the right to request correction of any inaccurate or incomplete personal data we hold about you.
Erasure: You have the right to request the deletion of your personal data under certain circumstances.
Restriction: You have the right to request the restriction of processing of your personal data under certain conditions.
Objection: You have the right to object to the processing of your personal data for direct marketing purposes or on grounds relating to your particular situation.
Data portability: You have the right to request the transfer of your personal data to another data controller, where technically feasible.
Withdraw consent: Where we rely on your consent to process your personal data, you have the right to withdraw your consent at any time.

To exercise any of these rights, please contact us using the contact details provided above.

9. Security

We take appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, destruction, or damage. However, please note that no transmission of data over the internet is completely secure, and we cannot guarantee the security of your data transmitted to our site.

10. Cookies

We use cookies and similar tracking technologies to enhance your experience on our website. For more information about the cookies we use and how to manage your cookie preferences, please see our Cookie Policy.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. Any updates will be posted on our website, and we encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

LDS Digital

London, Shelton Street, Covent Garden, WC2H 9JQ